Deep dives on backend engineering,
system design & AI infrastructure.
6 articles
8 min readHow I built, launched, and grew HeartEcho—a Desi AI companion app—to over 1,000 active installs on Google Play Store in 15 days with zero budget, sharing the raw growth strategy.
12 min readNine out of ten student startups are dead within a year of launching. This isn't bad luck — it's a predictable pattern of specific, repeated mistakes. Here's an honest breakdown of why they fail, and what the rare survivors actually do differently.
10 min readI'm a 3rd-year CS student from Nagpur. I built HeartEcho in my hostel room, scaled it to 550,000 users, won hackathons across the country, and learned things no classroom ever taught me. This is what I actually know now.
11 min readYouTube serves over 500 hours of video uploaded every minute and streams to 2 billion logged-in users monthly. How does the infrastructure behind that actually work? This is a deep, honest engineering breakdown.
9 min readDiscover how HeartEcho grew from a student-built AI project into a subscription-based platform serving hundreds of thousands of users — and what it teaches aspiring Indian founders about building AI businesses.
7 min readEveryone assumes AI will cut costs by replacing developers. The math tells a very different story — when you factor in infrastructure, oversight, hallucinations, and maintenance, AI employment often runs far more expensive than hiring a skilled human engineer.